The Winner's Circle: The Training You Need

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"Finally, the First Practical, Easy to Use, Roadmap for Nonprofit Success and Growth - No Matter What Your Mission is ...100% Guaranteed!"

You’ll raise more money, recruit more volunteers – simply have more of what you need to succeed…or I will refund every penny you paid and let you keep all the valuable bonuses and tools.

January 12, 2009

Dear Nonprofit Leader:

Yes, you can grow your organization this year.

And I’m so sure of it - I’m willing to guarantee it. But first, let me share a story with you…

Shortly after I graduated from college, my sister and I became the Leaders of a Brownie Girl Scout Troop. It was time for the annual Memorial Day parade and the girls couldn’t wait. They were so excited to wear their new uniforms and walk down Main Street where everyone would see them.

Jo-Anne and I got there extra early and were pleased to see that most of the girls had already arrived! Their enthusiasm was obvious. We got to work lining them up in nice neat rows. It wasn’t easy to keep them in place but eventually we had 5 rows with 6 girls in each. They looked great. We took pictures and waited for the high school band in front of us to march – and off we went.

Imagine our surprise when those tidy rows became a noisy gaggle of Brownies with no concept of marching in order. We quickly tried to straighten them out but soon realized our efforts were futile. We laughed until we cried as we watched our enthusiastic but chaotic group of Brownies.

Well, what does this have to do with nonprofit success? Plenty, as it turns out.

You know, growing a nonprofit without a shared vision is a lot like trying to get a group of 6 year olds to march down the street in unison…you’ll only end up going in lots of different directions and wasting talent, time and money.

Seems logical – but, I’ve seen lots of smart, dedicated people confused, working at odds and disappointed with the results. And who wouldn’t be? There is so much good work to be done with so few resources.

The problem is how can you find the resources you need to grow your organization?

You have so many priorities and are pulled in so many directions that staying focused on a singular vision feels like an insurmountable challenge. Let alone getting more and more people to join the effort.

Wouldn’t it be wonderful if there was a clear path to growth? A simple, easy-to-follow, proven set of steps that would result in a shared vision, more volunteers, more money and more people served?

Your mission is so important it deserves more.

Because I feel so strongly about the future of nonprofits, I have created that path. Over the past two years, I have sifted through all the information that is out there (and believe me there is plenty), talked to numerous, nonprofit professionals and reviewed and analyzed all of my own successes in helping nonprofits grow over the past 30 years.

If you’d like to see why they’re so excited and if you want to watch your nonprofit organization soar, “The Winner’s Circle” is for you. Whether you're new to nonprofit management or a seasoned veteran, this guide will work for you.

It’s set up as a comprehensive workbook covering 11 Actions. You simply open the e-book (or binder, if you prefer) and it walks you through from Action 1 to Action 11, a complete ONE YEAR plan to grow your organization. Each Action is laid out for you in complete detail. Nothing is left out.

And it doesn’t stop there. One of the biggest problems most people have with all the books out there is that they tell you “what” to do, but they don’t show you exactly how to do it and make sure it gets done!

Not here! After explaining the Action in full detail you’ll get an easy to follow schedule of activities labeled “Today,” “This Week,” “This Month,” and “This Year.” You, and everyone working with you, will have a clear path to success.

And if you’re thinking you’ll have to spend thousands of dollars to accomplish each Action - don’t worry. The Winner’s Circle relies heavily on creativity and using the resources you already have. If I make a suggestion for an outside resource, it’s an economical (or FREE) tool or resource that will speed up your success… and I would never tell you to use anything I haven’t personally tried myself first! (There are lots of tips on how to get maximum results with little or no money.)

But, what about your time commitment?

That’s another advantage, if there is one thing I could share with you about nonprofit success it is this: it takes a team. We start right off with a proven path to involving more people, resulting in making it easy for you to manage your time and stay focused on your goals.

Round One – Your Vision, Plans and Goals plus Creating a Brand and Using Creativity:

• Why your personal dream for the organization is the best place to start.

• A simple method to grow the circle of people committed to your vision.

• Your single most important role in the organization.

• What you need to know before you set a single goal.

• Key measurements for existing programs and services (and a Measurement Tool for you to use again and again).

• How your brand will inspire contributions.

• Key elements to your identity (don’t communicate with your donors again without learning this!).

• How one hour a month can double or even triple participation and contributions.

• 5 great ideas to get free publicity.

• The real reason people give and how to take advantage of that secret.

• Simple steps to increase donations from you existing donors.

• An easy change to your next event will produce 50% more revenue.

• How to ask for – and get – exactly what you want.

• Get instant results with this simple acknowledgment.

• Spend 30 minutes on this Action today and see results tomorrow.

• Discover how a party can pay big dividends.

• Continue your growth and success year after year!

It all adds up to this: For less than the price of a chocolate bar, I am willing to take you by the hand, share the experiences of winning organizations and give you the tools to go from dreaming to significant growth inside “The Winner’s Circle.”

You’ll never again have to spin your wheels or feel pulled in too many directions trying to get everyone working towards the same goals. You won’t have to settle for less than maximum results once you commit yourself to “The Winner’s Circle.”

All you need to get started is the decision that you’ll commit to following each of the 11 Actions I’ve outlined in this course. Your entire investment is just $189. I think you’ll agree this is a tremendous bargain compared to anything else out there. In fact, I originally planned to charge $750 for the full program but I wanted to be sure every organization could afford it and wouldn’t have an excuse not to get it.

So click here now to grab it for just $189

But there’s still more. Lots more…

I want to make saying “Yes” even easier by including three powerful bonuses that make this the total package for NONPROFIT SUCCESS.

Bonus #1 – Your own CD loaded with 9 powerful Tools

This easy-to-use CD has been especially created for you and your organization. These are unique, sophisticated tools ready for you to use and share now. Each of the 9 tools is worth the price of the entire workbook.

"Electronic Tool Kit is nice and will likely be one of the most beneficial parts of this workbook for all types of non-profits. We are always looking for ways to keep from re-inventing the wheel for tools like this."
Rob M. Wyrick
Center Executive Director
YMCA of Greater Kansas City

You’ll use these powerful tools again and again to:

• See how your organization measures up on 11 key Actions – the very Actions you need for success.

• Use the custom Communications Calendar to ensure that no opportunity to speak to your constituents is missed!

• Test the effectiveness of your Brand – then make changes that will instantly impact your target markets including your donors.

• Measure the value of every event, program and fundraiser so you don’t waste another minute of your time or anyone else’s.

This is my personal pledge in support of your mission. I promise to respond to your email questions for one full year – just the time it takes to complete a full cycle of “The Winner’s Circle.” Consider me your personal consultant. Get a quick start on your growth by taking advantage of my experience. And I’ll even go a step further – I’ll draw on my contacts in the Nonprofit arena to get the best answers and opinions on your specific questions.

I was seriously considering selling this e-mail consultation service for a monthly fee of $300 or more. Of course, I can’t do this for too many organizations, so only the first 20 to buy in 2009 will receive this special bonus.

Bonus #3 – One phone conference

Respond today and I will put you on my calendar this month! There is nothing like a live conversation to kick things off and that is exactly what I am offering you. I will give you one full hour of my time – speaking directly about your situation and needs. This is the ultimate way to get started. You can even include 3 key members of your team on the call!

Okay, so now the moment of truth. The only real question to ask yourself is this:

Now, you know how strongly I feel about the need for Nonprofits to Grow and Prosper. I am personally committing to work with you to ensure your success – it’s guaranteed!

In fact, I’m so absolutely positive of this – I’m willing to give you one of the most daring guarantees you’ll see in print.

I am willing to offer this program and the bonuses and the incredible guarantee because I believe in your work. I can not commit to this level of service to every organization, only those that respond now.

There’s really nothing left to say. I’ve done just about everything possible to get you started on the path to growth and personal success with “The Winner’s Circle.”

In fact, if there’s something I haven’t done (short of giving it away) that you think I should have, please let me know.

Think about it - you, your Board of Directors, staff and volunteers could keep working at odds, fumbling around trying to reach elusive goals or you could get a proven coach working for you today.

Your fan,

Merle Benny

P.S. Get a copy of The Winner's Circle for every member of your team. To encourage you to get everyone involved and reap the greatest rewards, we offer you this phenomenal special: buy 2 books and get 2 more for no additional charge. That's 4 books for the price of two. And we'll include the CD with 9 tools with each binder. Order Right Now! It's guaranteed.

P.P.S. June 1 update: Your organization will benefit even more by signing up for training! Your training includes one full year of support, 3 live training sessions for as many staff, board and volunteers as you want, regular phone and email contact and 12 copies of the detailed workbook and tools CD.

Sign up now, there are just three openings for the fall.



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