Nonprofit MarketingNonprofit marketing is important, manageable and even fun! It starts with the little things you do every day. If you send an email to your mailing list or even to a small group of volunteers – you are marketing. Scroll down for links to 20+ articles on marketing Marketing also includes much bigger projects like your brochures, annual report and website. We want to help you reach your goals and ensure that all your communications and marketing efforts reflect your great work and mission.
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You will use marketing to communicate with all the people already connected to your organization. You will also market to grow your circle. We have posted many articles here and we add more regularly. Some that take you step-by-step through the process of creating marketing materials, others offer new, creative ideas. All are designed to help you grow and succeed. They are listed here with a descriptive title so you can jump right to whatever you need:
Don't worry - your e-mail address is totally secure. We promise to use it only to send you Champ!, the Nonprofit Champion newsletter. More Marketing pages for you to explore
Your Brand: Why Building a Great One Matters
Do you have a great logo? Naming Anything: Twelve Steps to a Name Print Communications
Great Brochures for Nonprofits How about your current brochure? Annual Report: A Year Round Marketing Tool Is it time to do your annual report? Your Annual Report: Choosing a Theme Advertising Your Nonprofit: A Checklist Public Relations
Press Releases: Tools to Grow Public Relations: Getting the Attention You Need Newsletters
Newsletters: A Checklist For Great Results How to create Newsletters that get read. Online Communications
Nonprofit Websites: Getting Yours to Work for You Why we suggest 3 emails a day. Tours to Show Off Your Work
A Nonprofit Tour: A Smart Way to Grow Tour Guide: Your New Role? Events
Great Events: Celebrations without Tears
Planning Events: Six Easy Steps to Success Big Events: 5 Steps to Success And some notes about Marketing Superstars (and how to become one) Marketing, advertising, branding and public relations are challenging and essential aspects of your nonprofit organization’s growth. When you create a positive image, your constituents – and the general public – respond. That means greater visibility, more volunteers, more contributions…
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